In this video, the teacher explains how to organize research by creating a brainstorming web. The lesson focuses on the importance of choosing the right brainstorming format and provides step-by-step instructions for creating a web with a main topic in the center circle and details in the surrounding circles. The teacher also emphasizes the connection between the brainstorming web and the writing process, highlighting the role of the web in generating ideas for drafting and revising an informational text.